About Us
The Gathering Group creates large-scale live events by harnessing three key forces, while integrating technology to inspire and invent authentic, unforgettable, in-person experiences.
Concept
Building a framework for an event
Create a great idea, fund its development, allocate creative resources, put the details on paper, then project the growth of the event
Audience
Building an invested community
Identify a fun group with common interests, acquire media tools, build engagement, gather insights from new customers, then refine our strategy
Experience
Delivering a unique event
Design the look and feel of the experience, source all event elements, partner with great names, bring everything to life, then collect feedback to bring new and better experiences
Featured Artists
Artist curation is at the forefront of each event we produce, showcasing world-class, top-charted DJs and up-and-coming talent. Our events feature various genres of music including but not limited to; electronic, alternative, rock, hip-hop, and pop.
In the News
We are building engagement with our audience. See what they have to say about our events featuring interesting collaborations, notable musical talent, and new festival experiences.
"I really can't say enough great things about the festival (Snowstorm Music and Arts Festival)."
“…with its (Snowstorm Music and Arts Festival) great vision, perfectly-selected artists, a very responsive crowd, and room to grow in the venue it’s definitely something to look forward to next year.”
“By far, Techweek Afterhours ft. Calvin Harris was the most absurd parties this year…bringing in external speakers that literally rattled the roof of the venue.”